Saie Beauty, a cosmetics company focused on keeping it C.L.E.A.N. — conscious, luxurious, earth-minded, award-winning, and new — is a popular company at the moment. With groundbreaking formulas, Saie is a spot where innovation meets luxury.
The Face Behind Saie: Laney Crowell’s Journey to Success
Founded by Laney Crowell in 2019, Saie launched with a vision to create beauty that is good for you.
After Crowell left her job at Estée Laude, she had “’this really big idea of beauty being better . . . I started a blog to have that conversation that was called The Moment.”
Crowell noticed a lack in luxurious, chic, and high-quality cosmetics companies. Many of her followers felt the same, so Crowell took it upon herself to create cosmetics that feel good and do good. At Saie,“We’re on a mission to make beauty better with clean, award-winning products that are sustainable and conscious of the planet we share,” Crowell states.
Crowell’s Core Value
One of Crowell’s core values is protecting our environment by doing more good than harm. For Crowell, this value stands strong in every aspect of life, including Saie. To Crowell, “clean beauty means formulas that are safe for your body and the environment.”
To honor her value, Crowell created the Saie Climate Initiative, which is a “commitment to immediately take direct action to combat climate change with care for the future of our shared planet.”
Though it may seem like a heavy commitment, Saie plans to tackle it in three steps: 1) Clean the Planet 2) Raise the Standard to Zero 3) Invest in Women.
- Clean the Planet:
Saie promises to clean 5 million pounds of plastic off the Earth by 2027.
- Raise the Standard to Zero:
Saie aims to reduce net zero carbon across all emissions scoped by 2039.
- Invest in Women:
Saie empowers women by upholding an all-women board of experts.
Crowell is passionate about this promise, as she believes “This unprecedented commitment is our way of taking action, because action is the only way to enact change.” https://saiehello.com/pages/the-saie-climate-initiative
However, Saie’s commitment to the planet does not end there. In fact, Saie is certified by 1% For the Planet, Plastic Negative, Mammoth Climate, and Leaping Bunny. Saie donates to, fundraises and partners with these companies, to ensure a healthy, clean, and safe environment for all inhabitants.
- Saie donates 1% of all sales to various environmental nonprofits that work to reverse the effects of climate change.
- For every product sold, Saie contributes a percentage of the sale toward nonprofits that work to remove more plastic waste from the environment.
- Saie funds forest conservation projects through Mammoth Climate to offset the team’s own personal carbon footprint.
- Saie’s promise to neither conduct, commission, or work with companies that animal test on any products.
Say Yes to Saie!
If you are looking for clean products that don’t harm your skin or the environment, Saie is for you. With a strong commitment to our planet, Saie demonstrates a sense of responsibility, accountability, and protection of our Earth. Who doesn’t love to support that?
To learn more about Saie, visit their website, Instagram or TikTok.
To learn more about how you can support their mission, visit the Saie Climate Initiative, 1% For the Planet, Plastic Negative, Mammoth Climate, and Leaping Bunny.
KYRA 
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